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The #1 Mistake That’s Holding Back Your Ad Results 🚨
Most people, when creating an ad for their business, make one critical mistake.
It’s the main reason you’re not getting results. ❌
And no, it’s not because your creative is bad.
Even with a 10/10 creative, if you make this one mistake, your ad will still struggle to convert. 🛑
What You’ve Tried (But Didn’t Work) 🤔
Here are some fixes people try when their ads don’t perform:
1️⃣ Create a Brand-New Creative
You probably thought: “My last ad didn’t work, so it must be the creative.”
But unless you created the world’s worst creative, this likely isn’t
the issue. 🎨❌
2️⃣ Rewrite Your Copy
Did you change your copy thinking that might work? Again, it’s probably not the problem. ✍️❌
3️⃣ Watch Tutorials
You might’ve watched a video like “Why Aren’t My Meta Ads Working?” and noticed the creator does things differently and it's a lot more complex then you thought! 📹❌
4️⃣ Give Up
Be honest… Did you feel defeated and stop trying altogether? 💔
What You Need to Do Instead 🧠
Before I reveal the #1 mistake, here’s what you should be doing to make your ads work:
1. Test, Test, Test! 🧪
Ads are not a “one and done” deal. You can’t expect to upload one ad and watch conversions skyrocket. Instead, test:
Different audiences 🎯
Headlines 📰
Images or videos 📸
Body copy ✍️
Your initial ads aren’t meant to convert; they’re designed to gather data on what works and what doesn’t. 💡
2. Start Small 💰
Run testing campaigns on a low budget to avoid overspending. Once you identify high-performing ads, scale up with a bigger budget for conversions. 📈
3. Be Strategic 🎯
The goal of testing is to discover the winning combinations—then use those insights for high-conversion campaigns.
The BIG Mistake: STOP Using the Boost Button! 🚫
If you’re not seeing the options for testing audiences or adjusting budgets, it’s because you’re relying on the Boost button.
🚨 Why Boost Fails:
Boost simply blasts your ad to a huge audience without targeting. While it might sound good, it’s incredibly inefficient. For example:
Selling a Bible 📖 to a group of atheists? 🚫 Won’t work.
Showing your product to a massive but unqualified audience? 🚫 Wastes money.
💡 What Works Better:
Target your specific audience and keep it relevant.
Advertising to 10,000 qualified people will bring more conversions than advertising to 1,000,000 random ones.
And you’ll save on CPC (cost per click) too!
The Secret to Better Ads 🚀
Stop using the Boost button and start testing strategically.
Your ads will perform 10x better when you target the right people, with the right message, at the right time.
Need Help? 🤝
If all of this feels overwhelming, Contact me today, and I’ll personally help you craft ad campaigns that convert. 💼✨
Ethan Jones
Founder/CEO, EasyLeadsNow
🌐 Visit us at EasyLeadsNow.com
📸 Follow @EasyLeadsNow
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